Does fashion need a face? Patrizia Pepe

Who needs models anyway (or at least famous ones)?

I was intrigued by the ad campaign for Patrizia Pepe, an Italian fashion house,  The clothing is gorgeous and all of the models cover their faces with sometimes mundane and sometimes unusual objects.

All images from Patrizia Pepe

There are so many ways to interpret this though at the end, you should wear the clothes and as gorgeous as it is, don't let the clothing wear you (I remember hearing that a lot about wedding gowns and was so touched when our reverend said my dress fit my style perfectly!)

Interesting ads from a fashion brand.  What do you think of this campaign?